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You must become experimentative and try out varied styles for your hair. Understand Adidas Modelling Culture: Every brand has a unique modelling culture and you need to get acquainted with it to be able to model perfectly. Gain real experience and learn valuable skills in your field. Create a cohesive brand identity. Meet some of our new #AerieREAL Ambassadors! Coca-Cola About. There are four key factors to focus on if you wish to become a brand ambassador in 2020. Adidas is a sports brand so they have a modelling culture that is best suited for sports apparels, accessories and garments. 50 pairs of shoes were available for people to earn by pledging Parley A.I.R., joining the movement and becoming ambassadors for the cause.The contest was not about winning shoes, it was a reminder and invitation to be part of the solution — a call to action to learn the facts and have the courage to share and act on them. 1. Wicked Custom Apparel Ambassadors. 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